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Leisure Management - Leisure news, jobs, features, products and diary dates
27 Apr 2024 Leisure Management: daily news and jobs
 
 
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SELECTED ISSUE
Health Club Management
2015 issue 8

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Health Club Management 2015 issue 8
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3   Editor’s letter: Demographics are dead
Fitness operators must be heretical towards their brand heritage, asking challenging questions about what they do – and, crucially, who for – says Kate Cracknell

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8   Letters: Write to reply
A US report further shows the key role doctors should play in advising obese and overweight children and their families, says Doug Werner of Core Health and Fitness

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10   News round-up:
Les Mills launches new On Demand service, Fitness First rumoured to be gearing up for a sale, Osborne’s ‘Living Wage’ set to impact the sector, and Fitbit floats on the NYSE

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19   People news:
Sir Chris Hoy joins Pure Gym as an advisor, and Dame Carol Black to take a place on the ukactive board

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20   International news:
Vivafit set to launch in Kazakhstan, and Komune Bali embraces wellness travel with extended fitness offering

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22   IHRSA update: European Union
Kristen Walsh looks forward to the IHRSA European Congress being held in Marseille, France, in October

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24   ukactive update: Quality assurance
ukactive chair Baroness Tanni-Grey Thompson on the move towards a new workforce development structure for the activity sector

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25   Diary dates:
Get ready for LIW and the second FIBO China event in September

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26   Promotional feature: Technogym
The Wellness Lifestyle CRM platform allows members to track all their activity, and operators to base programmes on real-time data

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28   Everyone’s talking about...: Is healthy offensive?
A recent Protein World ad caused a huge furore over its body image message. What do our experts think?

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30   Interview: Total transformation
Kate Cracknell speaks to the team responsible for the turnaround and future growth of the Total Fitness health club chain

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38   Promotional feature: Intenza UK
Intenza’s sleek new energy-saving product range is unveiled for the UK market

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42   Consumer trends: Breaking the mould
Is your business ready for post-demographic consumerism? Trendwatching.com explains why the old consumer models must go

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46   Retention series: Rebranding exercise
Michelle Segar PhD explores how health clubs can retain members by helping them find joy in exercise, both inside and outside the gym

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48   Promotional feature: miha bodytec
miha bodytec has created a fast-track to superior fitness, using EMS (electrical muscle stimulation)

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50   Architecture & design: Design spotlight
In the second part of our series showcasing best practice in health club design and architecture, we take a look around the world and spotlight four of our favourites

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On the cover: Olympic gold medallist Rebecca Adlington brings her influence into the health club sector
 
54   Promotional feature: Matrix Fitness
The InTrinity incline training platform brings new opportunities to traditional practices like yoga and martial arts
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56   Gymtopia series: Movement, community and service
Rochester Midtown Athletic Club in the US believes there’s no charity too big or too small to support
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58   Activity tracking: The global network
Under Armour – the sportswear giant and owner of MapMyFitness – on why it bought the MyFitnessPal and Endomondo apps for US$560m
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62   Strength equipment: Fitness-kit.net special
We round up the latest launches and innovations in the world of strength training
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64   Mind-body: In sickness and in health
Conceived by fashion designer Donna Karan, the Urban Zen Integrative Therapy programme is bringing the medical and complementary worlds together
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70   European forum review: Thought leaders
Competitive advantage through data was one of the topics on the agenda at the European Leaders Forum, reports ukactive’s Steven Ward
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72   Promotional feature: Wattbike
England Rugby’s Tom Youngs looks ahead to the Rugby World Cup
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74   Indoor cycling: Expanding the circle
How can health clubs broaden the appeal of indoor cycling? Kath Hudson asks the experts involved in this ever-growing sector
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80   Heat experiences: Less is more
Operators with limited space can still create viable thermal areas that generate a healthy revenue
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84   Branding: Music maestro
Chris Wilcox looks at the importance of sound in creating brand consistency in your club
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90   Research round-up: Heart warming
Saunas can aid cardiovascular health, a Finnish study shows
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